iachat/app/javascript/dashboard/i18n/locale/en/report.json
Rodribm10 d831ee4d33 feat(reports): Painel Diretoria — Onda 1A (leitura)
Primeira onda do roadmap de indicadores executivos do Grupo Nova. Mede
ADOÇÃO DO CANAL DIGITAL, não a operação total — banner explícito alerta
que reservas fechadas manualmente na recepção ainda não estão capturadas
(Onda 1B vai adicionar marcação manual via botão na conversa).

Backend:
- V2::Reports::ConversionFunnelBuilder — leads (novo/retorno/total),
  reservas (criadas != draft, pagas in active/completed/confirmed),
  taxas de conversão. Filtro opcional por inbox.
- V2::Reports::InboxBenchmarkingBuilder — uma linha por inbox com
  brand_name (via Captain::UnitInbox -> Unit -> Brand)
- Endpoints GET /reports/conversion_funnel e /reports/inbox_benchmarking
- RSpec do ConversionFunnelBuilder

Frontend:
- Rota top-level Reports → Painel Diretoria
- DirectoryDashboard.vue: banner de adoção + filtros + cards + funil + tabela
  benchmarking agrupada por marca com variação vs média
- API client getConversionFunnel + getInboxBenchmarking
- i18n EN + PT

Memórias suporte: feedback_metricas_adocao_canal.md + project_painel_diretoria_roadmap.md

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-04-26 12:44:59 -03:00

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{
"REPORT": {
"HEADER": "Conversations",
"LOADING_CHART": "Loading chart data...",
"NO_ENOUGH_DATA": "We've not received enough data points to generate report, Please try again later.",
"DOWNLOAD_CONVERSATION_REPORTS": "Download conversation reports",
"DATA_FETCHING_FAILED": "Failed to fetch data, please try again later.",
"SUMMARY_FETCHING_FAILED": "Failed to fetch summary, please try again later.",
"METRICS": {
"CONVERSATIONS": {
"NAME": "Conversations",
"DESC": "( Total )"
},
"INCOMING_MESSAGES": {
"NAME": "Messages received",
"DESC": "( Total )"
},
"OUTGOING_MESSAGES": {
"NAME": "Messages sent",
"DESC": "( Total )"
},
"FIRST_RESPONSE_TIME": {
"NAME": "First Response Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "First Response Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_TIME": {
"NAME": "Resolution Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "Resolution Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_COUNT": {
"NAME": "Resolution Count",
"DESC": "( Total )"
},
"BOT_RESOLUTION_COUNT": {
"NAME": "Resolved by bot",
"DESC": "( Total )"
},
"BOT_HANDOFF_COUNT": {
"NAME": "Transferred to human",
"DESC": "( Total )"
},
"REPLY_TIME": {
"NAME": "Customer waiting time",
"TOOLTIP_TEXT": "Waiting time is {metricValue} (based on {conversationCount} replies)",
"DESC": ""
}
},
"DATE_RANGE_OPTIONS": {
"LAST_7_DAYS": "Last 7 days",
"LAST_14_DAYS": "Last 14 days",
"LAST_30_DAYS": "Last 30 days",
"THIS_MONTH": "This month",
"LAST_MONTH": "Last month",
"LAST_3_MONTHS": "Last 3 months",
"LAST_6_MONTHS": "Last 6 months",
"LAST_YEAR": "Last year",
"CUSTOM_DATE_RANGE": "Custom date range"
},
"CUSTOM_DATE_RANGE": {
"CONFIRM": "Apply",
"PLACEHOLDER": "Select date range"
},
"GROUP_BY_FILTER_DROPDOWN_LABEL": "Group By",
"DURATION_FILTER_LABEL": "Duration",
"GROUPING_OPTIONS": {
"DAY": "Day",
"WEEK": "Week",
"MONTH": "Month",
"YEAR": "Year"
},
"GROUP_BY_DAY_OPTIONS": [
{
"id": 1,
"groupBy": "Day"
}
],
"GROUP_BY_WEEK_OPTIONS": [
{
"id": 1,
"groupBy": "Day"
},
{
"id": 2,
"groupBy": "Week"
}
],
"GROUP_BY_MONTH_OPTIONS": [
{
"id": 1,
"groupBy": "Day"
},
{
"id": 2,
"groupBy": "Week"
},
{
"id": 3,
"groupBy": "Month"
}
],
"GROUP_BY_YEAR_OPTIONS": [
{
"id": 2,
"groupBy": "Week"
},
{
"id": 3,
"groupBy": "Month"
},
{
"id": 4,
"groupBy": "Year"
}
],
"BUSINESS_HOURS": "Business Hours",
"FILTER_ACTIONS": {
"CLEAR_FILTER": "Clear filter",
"EMPTY_LIST": "No results found"
},
"PAGINATION": {
"RESULTS": "Showing {start} to {end} of {total} results",
"PER_PAGE_TEMPLATE": "{size} / page"
}
},
"AGENT_REPORTS": {
"HEADER": "Agents Overview",
"DESCRIPTION": "Easily track agent performance with key metrics such as conversations, response times, resolution times, and resolved cases. Click an agent's name to learn more.",
"LOADING_CHART": "Loading chart data...",
"NO_ENOUGH_DATA": "We've not received enough data points to generate report, Please try again later.",
"DOWNLOAD_AGENT_REPORTS": "Download agent reports",
"FILTER_DROPDOWN_LABEL": "Select Agent",
"FILTERS": {
"INPUT_PLACEHOLDER": {
"AGENTS": "Search agents"
}
},
"METRICS": {
"CONVERSATIONS": {
"NAME": "Conversations",
"DESC": "( Total )"
},
"INCOMING_MESSAGES": {
"NAME": "Incoming Messages",
"DESC": "( Total )"
},
"OUTGOING_MESSAGES": {
"NAME": "Outgoing Messages",
"DESC": "( Total )"
},
"FIRST_RESPONSE_TIME": {
"NAME": "First Response Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "First Response Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_TIME": {
"NAME": "Resolution Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "Resolution Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_COUNT": {
"NAME": "Resolution Count",
"DESC": "( Total )"
}
},
"DATE_RANGE": [
{
"id": 0,
"name": "Last 7 days"
},
{
"id": 1,
"name": "Last 30 days"
},
{
"id": 2,
"name": "Last 3 months"
},
{
"id": 3,
"name": "Last 6 months"
},
{
"id": 4,
"name": "Last year"
},
{
"id": 5,
"name": "Custom date range"
}
],
"CUSTOM_DATE_RANGE": {
"CONFIRM": "Apply",
"PLACEHOLDER": "Select date range"
}
},
"LABEL_REPORTS": {
"HEADER": "Labels Overview",
"DESCRIPTION": "Track label performance with key metrics including conversations, response times, resolution times, and resolved cases. Click a label name for detailed insights.",
"LOADING_CHART": "Loading chart data...",
"NO_ENOUGH_DATA": "We've not received enough data points to generate report, Please try again later.",
"DOWNLOAD_LABEL_REPORTS": "Download label reports",
"FILTER_DROPDOWN_LABEL": "Select Label",
"FILTERS": {
"INPUT_PLACEHOLDER": {
"LABELS": "Search labels"
}
},
"METRICS": {
"CONVERSATIONS": {
"NAME": "Conversations",
"DESC": "( Total )"
},
"INCOMING_MESSAGES": {
"NAME": "Incoming Messages",
"DESC": "( Total )"
},
"OUTGOING_MESSAGES": {
"NAME": "Outgoing Messages",
"DESC": "( Total )"
},
"FIRST_RESPONSE_TIME": {
"NAME": "First Response Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "First Response Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_TIME": {
"NAME": "Resolution Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "Resolution Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_COUNT": {
"NAME": "Resolution Count",
"DESC": "( Total )"
}
},
"DATE_RANGE": [
{
"id": 0,
"name": "Last 7 days"
},
{
"id": 1,
"name": "Last 30 days"
},
{
"id": 2,
"name": "Last 3 months"
},
{
"id": 3,
"name": "Last 6 months"
},
{
"id": 4,
"name": "Last year"
},
{
"id": 5,
"name": "Custom date range"
}
],
"CUSTOM_DATE_RANGE": {
"CONFIRM": "Apply",
"PLACEHOLDER": "Select date range"
}
},
"INBOX_REPORTS": {
"HEADER": "Inbox Overview",
"DESCRIPTION": "Quickly view your inbox performance with key metrics like conversations, response times, resolution times, and resolved cases—all in one place. Click an inbox name for more details.",
"LOADING_CHART": "Loading chart data...",
"NO_ENOUGH_DATA": "We've not received enough data points to generate report, Please try again later.",
"DOWNLOAD_INBOX_REPORTS": "Download inbox reports",
"FILTER_DROPDOWN_LABEL": "Select Inbox",
"ALL_INBOXES": "All Inboxes",
"SEARCH_INBOX": "Search Inbox",
"TABS": {
"OVERVIEW": "Overview",
"LEADS": "New × Returning"
},
"LEADS": {
"TITLE": "New × Returning",
"INBOX_LABEL": "Inbox:",
"EMPTY": "No conversations in this period.",
"TOTAL": "Total conversations in the period: {count}",
"METRICS": {
"NEW_LEADS": {
"LABEL": "New leads",
"INFO": "Conversations from contacts who never spoke to any inbox of the network before."
},
"RETURNING": {
"LABEL": "Returning",
"INFO": "Conversations from contacts whose most recent prior conversation was resolved more than 24h ago."
},
"OTHERS": {
"LABEL": "Others",
"INFO": "Conversations from contacts whose prior conversation is still open or was resolved less than 24h ago."
}
},
"CHART": {
"NEW_LEADS": "New",
"RETURNING": "Returning",
"OTHERS": "Others"
}
},
"FILTERS": {
"INPUT_PLACEHOLDER": {
"INBOXES": "Search inboxes"
}
},
"METRICS": {
"CONVERSATIONS": {
"NAME": "Conversations",
"DESC": "( Total )"
},
"INCOMING_MESSAGES": {
"NAME": "Incoming Messages",
"DESC": "( Total )"
},
"OUTGOING_MESSAGES": {
"NAME": "Outgoing Messages",
"DESC": "( Total )"
},
"FIRST_RESPONSE_TIME": {
"NAME": "First Response Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "First Response Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_TIME": {
"NAME": "Resolution Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "Resolution Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_COUNT": {
"NAME": "Resolution Count",
"DESC": "( Total )"
}
},
"DATE_RANGE": [
{
"id": 0,
"name": "Last 7 days"
},
{
"id": 1,
"name": "Last 30 days"
},
{
"id": 2,
"name": "Last 3 months"
},
{
"id": 3,
"name": "Last 6 months"
},
{
"id": 4,
"name": "Last year"
},
{
"id": 5,
"name": "Custom date range"
}
],
"CUSTOM_DATE_RANGE": {
"CONFIRM": "Apply",
"PLACEHOLDER": "Select date range"
}
},
"TEAM_REPORTS": {
"HEADER": "Team Overview",
"DESCRIPTION": "Get a snapshot of your team's performance with essential metrics, including conversations, response times, resolution times, and resolved cases. Click a team name for more details.",
"LOADING_CHART": "Loading chart data...",
"NO_ENOUGH_DATA": "We've not received enough data points to generate report, Please try again later.",
"DOWNLOAD_TEAM_REPORTS": "Download team reports",
"FILTER_DROPDOWN_LABEL": "Select Team",
"FILTERS": {
"ADD_FILTER": "Add filter",
"CLEAR_ALL": "Clear all",
"NO_FILTER": "No filters available",
"INPUT_PLACEHOLDER": {
"TEAMS": "Search teams"
}
},
"METRICS": {
"CONVERSATIONS": {
"NAME": "Conversations",
"DESC": "( Total )"
},
"INCOMING_MESSAGES": {
"NAME": "Incoming Messages",
"DESC": "( Total )"
},
"OUTGOING_MESSAGES": {
"NAME": "Outgoing Messages",
"DESC": "( Total )"
},
"FIRST_RESPONSE_TIME": {
"NAME": "First Response Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "First Response Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_TIME": {
"NAME": "Resolution Time",
"DESC": "( Avg )",
"INFO_TEXT": "Total number of conversations used for computation:",
"TOOLTIP_TEXT": "Resolution Time is {metricValue} (based on {conversationCount} conversations)"
},
"RESOLUTION_COUNT": {
"NAME": "Resolution Count",
"DESC": "( Total )"
}
},
"DATE_RANGE": [
{
"id": 0,
"name": "Last 7 days"
},
{
"id": 1,
"name": "Last 30 days"
},
{
"id": 2,
"name": "Last 3 months"
},
{
"id": 3,
"name": "Last 6 months"
},
{
"id": 4,
"name": "Last year"
},
{
"id": 5,
"name": "Custom date range"
}
],
"CUSTOM_DATE_RANGE": {
"CONFIRM": "Apply",
"PLACEHOLDER": "Select date range"
}
},
"CSAT_REPORTS": {
"HEADER": "CSAT Reports",
"NO_RECORDS": "No responses yet",
"NO_RECORDS_DESCRIPTION": "CSAT survey responses will appear here once customers start providing feedback.",
"DOWNLOAD": "Download CSAT Reports",
"DOWNLOAD_FAILED": "Failed to download CSAT Reports",
"FILTERS": {
"ADD_FILTER": "Add filter",
"CLEAR_ALL": "Clear all",
"NO_FILTER": "No filters available",
"INPUT_PLACEHOLDER": {
"AGENTS": "Search agents",
"INBOXES": "Search inboxes",
"TEAMS": "Search teams",
"RATINGS": "Search ratings"
},
"AGENTS": {
"LABEL": "Agent"
},
"INBOXES": {
"LABEL": "Inbox"
},
"TEAMS": {
"LABEL": "Team"
},
"RATINGS": {
"LABEL": "Rating"
}
},
"TABLE": {
"HEADER": {
"CONTACT_NAME": "Contact",
"AGENT_NAME": "Agent",
"RATING": "Rating",
"FEEDBACK_TEXT": "Feedback comment",
"CONVERSATION": "Conversation",
"CUSTOMER": "Customer",
"RESPONSE": "Response",
"HANDLED_BY": "Handled by"
},
"UNKNOWN_CUSTOMER": "Unknown customer"
},
"NO_AGENT": "No assigned agent",
"NO_FEEDBACK": "No feedback provided",
"METRIC": {
"TOTAL_RESPONSES": {
"LABEL": "Total responses",
"TOOLTIP": "Total number of responses collected"
},
"SATISFACTION_SCORE": {
"LABEL": "Satisfaction score",
"TOOLTIP": "Total number of positive responses / Total number of responses * 100"
},
"RESPONSE_RATE": {
"LABEL": "Response rate",
"TOOLTIP": "Total number of responses / Total number of CSAT survey messages sent * 100"
},
"RATING_DISTRIBUTION": "Rating distribution"
},
"REVIEW_NOTES": {
"TITLE": "Review notes",
"PLACEHOLDER": "Add review notes about this rating...",
"SAVE": "Save",
"CANCEL": "Cancel",
"SAVING": "Saving...",
"SAVED": "Notes saved successfully",
"SAVE_ERROR": "Failed to save notes",
"UPDATED_BY": "Updated by {name} {time}",
"UPDATED_BY_LABEL": "Updated by",
"PAYWALL": {
"TITLE": "Upgrade to add review notes",
"AVAILABLE_ON": "The review notes feature is only available in the Business and Enterprise plans.",
"UPGRADE_PROMPT": "Add internal context to every CSAT response with review notes. Capture what really happened, spot patterns faster, and make better decisions from your feedback.",
"UPGRADE_NOW": "Upgrade now",
"CANCEL_ANYTIME": "You can change or cancel your plan anytime"
}
}
},
"BOT_REPORTS": {
"HEADER": "Bot Reports",
"METRIC": {
"TOTAL_CONVERSATIONS": {
"LABEL": "Conversations",
"TOOLTIP": "Total number of conversations handled by the bot in the period"
},
"TOTAL_RESPONSES": {
"LABEL": "Outgoing messages",
"TOOLTIP": "Total number of outgoing messages — includes the bot AND humans (Chatwoot UI or WhatsApp echo)"
},
"RESOLUTION_RATE": {
"LABEL": "Resolved by bot %",
"TOOLTIP": "Conversations the bot resolved alone (no human reply, via UI or WhatsApp) ÷ total conversations × 100"
},
"HANDOFF_RATE": {
"LABEL": "Transferred to human %",
"TOOLTIP": "Conversations transferred to human (auto by Jasmine + manual takeover) ÷ total conversations × 100. Together with the resolution rate, the gear closes the math (the rest are still open, snoozed, or abandoned)."
},
"BOT_RESOLUTIONS": {
"LABEL": "Resolved by bot",
"TOOLTIP": "Absolute count: conversations the bot closed alone, with no human reply (UI or WhatsApp)"
},
"AUTO_HANDOFFS": {
"LABEL": "Auto handoff (Jasmine)",
"TOOLTIP": "Conversations where Jasmine explicitly called bot_handoff! — typically tool loop, timeout, max turns reached or LLM intent classified as handoff"
},
"MANUAL_TAKEOVERS": {
"LABEL": "Manual takeover (agent)",
"TOOLTIP": "Conversations where a human replied (Chatwoot UI or WhatsApp echo) without Jasmine triggering bot_handoff! first — the agent took over silently"
}
}
},
"OVERVIEW_REPORTS": {
"HEADER": "Overview",
"LIVE": "Live",
"ACCOUNT_CONVERSATIONS": {
"HEADER": "Open Conversations",
"LOADING_MESSAGE": "Loading conversation metrics...",
"OPEN": "Open",
"UNATTENDED": "Unattended",
"UNASSIGNED": "Unassigned",
"PENDING": "Pending"
},
"CONVERSATION_HEATMAP": {
"HEADER": "Conversation Traffic",
"NO_CONVERSATIONS": "No conversations",
"CONVERSATION": "{count} conversation",
"CONVERSATIONS": "{count} conversations",
"DOWNLOAD_REPORT": "Download report"
},
"RESOLUTION_HEATMAP": {
"HEADER": "Resolutions",
"NO_CONVERSATIONS": "No conversations",
"CONVERSATION": "{count} conversation",
"CONVERSATIONS": "{count} conversations",
"DOWNLOAD_REPORT": "Download report"
},
"AGENT_CONVERSATIONS": {
"HEADER": "Conversations by agents",
"LOADING_MESSAGE": "Loading agent metrics...",
"NO_AGENTS": "There are no conversations by agents",
"TABLE_HEADER": {
"AGENT": "Agent",
"OPEN": "Open",
"UNATTENDED": "Unattended",
"STATUS": "Status"
}
},
"TEAM_CONVERSATIONS": {
"ALL_TEAMS": "All Teams",
"HEADER": "Conversations by teams",
"LOADING_MESSAGE": "Loading team metrics...",
"NO_TEAMS": "There is no data available",
"TABLE_HEADER": {
"TEAM": "Team",
"OPEN": "Open",
"UNATTENDED": "Unattended",
"STATUS": "Status"
}
},
"AGENT_STATUS": {
"HEADER": "Agent status",
"ONLINE": "Online",
"BUSY": "Busy",
"OFFLINE": "Offline"
}
},
"DAYS_OF_WEEK": {
"SUNDAY": "Sunday",
"MONDAY": "Monday",
"TUESDAY": "Tuesday",
"WEDNESDAY": "Wednesday",
"THURSDAY": "Thursday",
"FRIDAY": "Friday",
"SATURDAY": "Saturday"
},
"SLA_REPORTS": {
"HEADER": "SLA Reports",
"NO_RECORDS": "SLA applied conversations are not available.",
"LOADING": "Loading SLA data...",
"DOWNLOAD_SLA_REPORTS": "Download SLA reports",
"DOWNLOAD_FAILED": "Failed to download SLA Reports",
"DROPDOWN": {
"ADD_FIlTER": "Add filter",
"CLEAR_ALL": "Clear all",
"CLEAR_FILTER": "Clear filter",
"EMPTY_LIST": "No results found",
"NO_FILTER": "No filters available",
"SEARCH": "Search filter",
"INPUT_PLACEHOLDER": {
"SLA": "SLA name",
"AGENTS": "Agent name",
"INBOXES": "Inbox name",
"LABELS": "Label name",
"TEAMS": "Team name"
},
"SLA": "SLA Policy",
"INBOXES": "Inbox",
"AGENTS": "Agent",
"LABELS": "Label",
"TEAMS": "Team"
},
"WITH": "with",
"METRICS": {
"HIT_RATE": {
"LABEL": "Hit Rate",
"TOOLTIP": "Percentage of SLAs created were completed successfully"
},
"NO_OF_MISSES": {
"LABEL": "Number of Misses",
"TOOLTIP": "Total SLA misses in a certain period"
},
"NO_OF_CONVERSATIONS": {
"LABEL": "Number of Conversations",
"TOOLTIP": "Total number of conversations with SLA"
}
},
"TABLE": {
"HEADER": {
"POLICY": "Policy",
"CONVERSATION": "Conversation",
"AGENT": "Agent"
},
"VIEW_DETAILS": "View Details"
}
},
"SUMMARY_REPORTS": {
"INBOX": "Inbox",
"AGENT": "Agent",
"TEAM": "Team",
"LABEL": "Label",
"AVG_RESOLUTION_TIME": "Avg. Resolution Time",
"AVG_FIRST_RESPONSE_TIME": "Avg. First Response Time",
"AVG_REPLY_TIME": "Avg. Customer Waiting Time",
"RESOLUTION_COUNT": "Resolution Count",
"CONVERSATIONS": "No. of conversations"
},
"DIRECTORY_DASHBOARD": {
"HEADER": "Directory Dashboard",
"BANNER": {
"TITLE": "Channel adoption — not the full picture.",
"BODY": "These numbers measure the digital channel only (Jasmine + reservations created via app). Conversations attended manually that closed at the reception are not yet captured (manual marking is in progress)."
},
"HEADLINE_NUMBERS": "Headline numbers",
"METRICS": {
"LEADS_TOTAL": {
"LABEL": "Leads (total)",
"TOOLTIP": "All conversations created in the period (new + returning)"
},
"LEADS_NEW": {
"LABEL": "New leads",
"TOOLTIP": "First-ever conversation of the contact in any inbox of the network"
},
"LEADS_RETURNING": {
"LABEL": "Returning leads",
"TOOLTIP": "Contact had at least one prior conversation"
},
"CONVERSION_RATE": {
"LABEL": "Lead → Paid reservation",
"TOOLTIP": "Paid reservations ÷ total leads × 100. Adoption proxy, not full operation."
}
},
"FUNNEL": {
"TITLE": "Funnel",
"STAGE_LEADS": "Leads",
"STAGE_RESERVATIONS": "Reservations created",
"STAGE_PAID": "Paid"
},
"BENCHMARK": {
"TITLE": "Inbox benchmarking by brand",
"BRAND_AVG": "brand avg.",
"COL_INBOX": "Inbox",
"COL_LEADS": "Leads",
"COL_CREATED": "Created",
"COL_PAID": "Paid",
"COL_RATE": "Conv. rate",
"COL_VS_BRAND": "vs brand"
}
}
}